Four Financial Planning Tips for Women

How Gender Can Have an Impact on Your Financial Life

By Kathy Longo, CFP®, CAP®, CDFA®
Monday, 12 September 2022

Four Financial Planning Tips for Women

They say money is the great equalizer and these financial planning tips for women can even the playing field and help women feel more empowered and financially secure. There are several considerations that are incredibly important for women to keep in mind: the gender pay gap, comparatively less time spent in the workforce, growing wealth, and longer lifespans, to name a few.

The world is changing and gender-based expectations are ever-evolving. So, there is all the more reason to do what you can now to ensure your financial plans are firmly in place for the years to come. The four tips below can help women plan and protect their financial futures.

Are You the Victim of a Financial Bully?

Know the Subtle Signs That Can Evolve into Financial Abuse

By Kathy Longo, CFP®, CAP®, CDFA®
Monday, 15 August 2022

Are You the Victim of a Financial Bully?

Is your spouse or partner a financial bully? Financial abuse is not talked about as often as other forms of abuse, yet the Center for Financial Security recently conducted a study that showed that 99% of people who experience domestic abuse also experience financial abuse from their partners. The study also found that most domestic abuse cases begin with a subtle form of financial control that escalates into physical, verbal, or emotional abuse.

Since the warning signs can be subtle and the escalation significant, I think it’s important to talk about this issue. Below, I’ll share information that I hope you will pass along, too, so that we can begin to collectively tackle the lack of education around financial abuse and bullying.

Couples and Money: Selecting a Financial Strategy for Your Household

How to Have Open, Constructive Conversations with Your Spouse or Partner

By Kathy Longo, CFP®, CAP®, CDFA®
Wednesday, 13 July 2022

Couples and Money: Selecting a Financial Strategy for Your Household

Money is a very personal topic, isn’t it? That’s what makes determining the right financial strategies for couples a challenge. Each of us has our own unique behaviors and attitudes around money – a mix of our upbringing, our experiences, and our current situations. All of this makes merging finances as a couple a complicated – and sometimes downright awkward – subject. Many couples struggle to determine how to effectively blend this portion of their lives. The truth about couples and money, though, is that there’s no one-size-fits-all strategy.

Below, I’ll explain how to get started in determining the best option for you and your spouse or partner and provide tips to help you successfully navigate the process.

Strategies to Overcome Your Financial Anxiety

Use These Small Steps to Improve Your Financial Well-Being and Peace of Mind

By Kathy Longo, CFP®, CAP®, CDFA®
Wednesday, 18 May 2022

Strategies to Overcome Your Financial Anxiety

It’s normal to worry about money matters from time to time, but what if you’re unable to stop worrying? What if your money anxiety causes you to lose sleep or keeps you from focusing on priorities at work or at home? If you’re in a situation right now where financial anxiety is overwhelming other aspects of your life, read on for strategies designed to help you overcome the worry and develop a healthier relationship with money.

Money Saving Tip: Understand the Roots of Your Overspending Habit

If You’re in Need of Strategies to Spend Less Money, Start with Gaining Clarity on Why You Buy

By Kathy Longo, CFP®, CAP®, CDFA®
Tuesday, 12 April 2022

Money Saving Tip: Understand the Roots of Your Overspending Habit

Are you looking for strategies to curb your overspending habit? So often, we have the best of intentions when it comes to our money goals – including with our spending. We might start the month resolving to stop unnecessary spending, only to be wooed by an unexpected sale here, and a fancy coffee there. Before we know it, we’ve spent more money than we wanted to and we end the month beating ourselves up again.

If this sounds like you, don’t despair! Instead, get to the root of your overspending habit so you can begin to make a change.

Personal Finance Habits That Lead to Financial Freedom

Achieving Financial Security Happens One Step at a Time

By Kathy Longo, CFP®, CAP®, CDFA®
Monday, 14 March 2022

Personal Finance Habits That Lead to Financial Freedom

When it comes to achieving true financial freedom, what are your biggest challenges? While it’s possible that there are external factors hindering you, there’s also a chance that your personal finance habits are keeping you from meeting your goals. Too often, our mindset or our emotions get in the way of our progress. Whether it’s the feeling of being too overwhelmed by the size of the dream or if you’ve picked up unhealthy habits over the years, it’s easy to feel ill-equipped to achieve financial freedom.

However, tackling your money problems doesn’t have to be a herculean task. The journey to achieving major milestones begins with small steps and smart habits that we practice each day. Below are five personal finance habits that can bring you closer to financial freedom.

The Trick to a Happier and Wealthier Life: Framing

How This Cognitive Bias Can Help You Gain a More Positive Outlook

By Kathy Longo, CFP®, CAP®, CDFA®
Monday, 14 February 2022

The Trick to a Happier and Wealthier Life: Framing

Do you feel like there’s a lot in your life that you don’t have control over? From the stock market to elections to COVID-19, it’s easy to feel like you’re not in control of much of what is going on around you. However, one thing you can always control is your frame of mind, which is actually an important predictor of how happy – and even how wealthy – you feel.

Ten Strategies to Increase Your Financial Fitness in the New Year

Resolve to Find More Financial Success in 2022

By Kathy Longo, CFP®, CAP®, CDFA®
Tuesday, 18 January 2022

Ten Strategies to Increase Your Financial Fitness in the New Year

In my line of work, it’s frustrating to know that so many people feel stress and anxiety connected to their finances, and yet our society continues to place little emphasis on financial education. (It’s one of the reasons I wrote a personal finance book and maintain a podcast on important money topics!) The consequence is that so many people – and especially women – are forced to face financial challenges that they’re ill-prepared for and struggle to maintain good financial health even as they approach or enter retirement.

Having poor financial health isn’t just about struggling with your finances, however. Your relationship with money impacts so many other aspects of your life, including productivity, physical health, and mental health. It may seem overwhelming to achieve financial success – or even find financial stability – but it doesn’t have to be. The strategies listed below, when followed diligently, can help anyone improve their financial fitness. Are you ready to find financial success this year? Read on for 10 financial resolutions that can help you get started.

Resolve to Reduce Your Financial Stress with These Eight Strategies

Financial Resolutions to Help You Build Your Financial Confidence in 2022

By Kathy Longo, CFP®, CAP®, CDFA®
Wednesday, 22 December 2021

Resolve to Reduce Your Financial Stress with These Eight Strategies

Unexpected situations such as the loss of a job, a costly car or home repair, a decrease in household income, or hefty medical bills can upend your finances – and undermine your financial confidence, too. Even small financial crises can be damaging if you don’t have an emergency fund. According to a survey conducted by PYMNTS and LendingClub, 54 percent of Americans don’t have an emergency fund, including many who earn more than $100,000. 

With financial strain comes tremendous stress. Getting your finances in order is about more than paying your bills – it’s about financial freedom and the peace of mind that comes with it. In the article below, I explore eight strategies that can help reduce your financial stress and take back control.

Five Financial Strategies that Benefit Single Women

What to Consider When Managing Your Finances on Your Own

By Kathy Longo, CFP®, CAP®, CDFA®
Monday, 29 November 2021

Five Financial Strategies that Benefit Single Women

Households look different than they did just a couple of decades ago. According to a recent study from the Pew Research Center, roughly 38 percent of adults (ages 25-54) are living alone, which is a nearly 10 percent increase from 1990.  As a single person, you have likely fostered a healthy independence and possess a good deal of autonomy in most areas of your life. While being single certainly comes with plenty of benefits, it also comes with serious responsibilities, including managing your finances.

Unlike a household where there are multiple breadwinners, single women need to be sure they have enough money set aside to take care of themselves now and in the future. Even women who are living with a romantic partner are likely to find themselves alone at some point in the future whether because they become separated, divorced, or widowed.

Regardless of your relationship status, the five financial strategies below will help you safeguard your financial future and ensure your peace of mind. 

Three Ways Female Entrepreneurs Can Self-Fund a New Business

Discover the Right Self-Funding Options for Your Latest Venture.

By Kathy Longo, CFP®, CAP®, CDFA®
Wednesday, 13 October 2021

Three Ways Female Entrepreneurs Can Self-Fund a New Business

For women who are ready to take control of their own earning power and work schedule, starting a business could be the right decision. After solidifying your vision for the business, the next step is figuring out how to fund your dream and transform it from an idea into a reality.

In the State of Female Entrepreneurship, a survey of 650 female small business owners conducted by Visa, more than 60 percent of women chose to self-fund their businesses. It might seem intuitive that this is the case. After all, these women are motivated self-starters with a vision they believe in, so it makes sense that they would self-fund their start-up. However, this is often a necessary move for female entrepreneurs, who report that it is difficult to secure traditional investors.

In the article below, we will explore some funding options available for female entrepreneurs who are considering self-funding.

Three Retirement Myths Women Should Stop Believing

Gain a Better Understanding of the Financial and Emotional Realities of this Phase of Life
By Kathy Longo, CFP®, CAP®, CDFA®
Wednesday, 15 September 2021

Three Retirement Myths Women Should Stop Believing

For most couples, retirement is a bright spot gleaming on the horizon. Perhaps you have visions of jet-setting together around the globe, starting a passion project you’ve been planning, or just enjoying a chance to reconnect with loved ones. Whatever your dreams for retirement, you should give some strategic thought to what happens when you and/or your partner reach that milestone as you come closer to that point.

Unfortunately, many misconceptions about retirement exist, from how you will spend your time to how long this phase of your life will last. In this article, I will tackle three of the biggest retirement myths that women often face - and offer some practical planning advice along the way. 

Career Habits That Can Grow Your Net Worth

Do These Four Things Consistently to Level-Up Your Earning Potential
By Kathy Longo, CFP®, CAP®, CDFA®
Wednesday, 18 August 2021

  Career Habits That Can Grow Your Net Worth

As you plan for your long-term financial goals, it's smart to know your net worth - the value of your assets minus your liabilities. Keeping this important number in your sights can help you set goals designed to increase the value of your assets each year while also working to minimize your liabilities. However, did you know there's more to your net worth than things like increasing your 401(k) and paying off your student loans?

Six Money Moves for Women Who Want More Financial Security

These six steps can help women take control of their financial futures
By Kathy Longo, CFP®, CAP®, CDFA®
Monday, 19 July 2021

Six Money Moves for Women Who Want More Financial Security

Currently, expectations of “the modern woman” require women to wear many hats: the doting wife, the nurturing mother, the selfless caregiver, and the hardworking career woman. This “women-can-have-it-all” attitude means that women are not only expected to maintain a household and meet household responsibilities but also to pursue a successful professional life simultaneously. 

While it’s true that there’s nothing a woman cannot do by herself, a large majority of women seem to be neglecting a crucial part of their lives – their personal finances. Whether it’s because they struggle to find the time to focus on finances or they feel more comfortable leaving the big money decisions to the men in their lives, women are not engaging themselves enough in the financial matters that directly affect them. This is especially true for married women, who are more likely to hand over financial control to their husbands rather than continue to play an active role in managing their money. 

As society continues to change and social norms and gender roles continue to be challenged, we urge the women reading this to take back control of their money and gain financial security for themselves. These six money moves can help.


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